When a great brand is unified, it’s even more unstoppable.

What started as a website redesign turned into a brand unification project and NLEN was ready for the challenge. They had been working fast and furious making huge impact in their community, and so it’s understandable that their programs, services and social enterprises were starting to sprawl. We helped them pull it all back together with a clear, unified identity system. From rethinking their brand hierarchy to designing a flexible visual system, NLEN can show up today stronger, bolder, and more cohesive across every touchpoint. We tested it all out with a brand new web presence and CTA advertising campaign.

The result? More people are getting to see how truly great NLEN’s impact is across Chicagoland.